About Us
Our Story
In 1927, on the day of Ganesh Chaturthi, Shree Sitaram ji Dahima was born in the house of the late Shree Gopiram ji Dahima in Sadulpur (Rajgarh), Churu district of Rajasthan. He was a very talented, hardworking, and honest individual. Shree Sitaram Ji Dahima's father, Late Shree Gopiram ji Dahima, worked as a cook, mainly in Sadulpur (Rajgarh) and Kolkata.
After losing his parents at a young age, Grandfather decided to start a business to regain his self-respect and rise above the poverty line. He opened a small shop in Ghantaghar Main Market, selling paan.
The story begins in 1945, when Grandfather prepared the unique recipe of the sharbat in Sadulpur (Rajgarh), Churu, Rajasthan.
Churu district is known for having the highest temperatures in India during the summer. Due to this, he gradually began supplying big blocks of ice alongside his paan shop. He started preparing mouth-watering goli (commonly known as Khatta goli) to enhance his business. In the summer of 1945, Grandfather came up with the idea to create a healthy and refreshing drink using rose water to combat the unbearable heat. He wasn't satisfied with the quality and taste of the initial sharbat, so he sourced the best-quality roses and pure rose water to make a chemical-free, natural rose sharbat. Grandfather used to prepare it at the paan shop itself and serve it to people to drink. He has his own style and recipe to make it an awesome drink for summer.
Earlier, only 15 bottles of stock could be made in one batch. The sharbat was filled with glass bottles at that time. People started lining up to drink gulab sharbat at his shop. People loved the drink, and it became so popular that Grandfather began making it in larger quantities and selling it at his shop. Grandfather also started one more flavour of sharbat, which is kesar (saffron), and that too has a unique taste; however, it was very expensive and tough to sell in the market at that time.
Due to the fame surrounding the drink's taste and purity, people requested that Grandfather sell bottled rose sharbat. He started selling the bottles, with his son Shree Nand Kumar Dahima and his daughter-in-law, the late Mrs. Sushila Devi Dahima, assisting him. Eventually, Grandfather passed down this tradition to his grandson, Shree Ganesh Dadhich, teaching him the process and emphasizing the importance of using quality ingredients over profit.
He always used to say, "If you can't do it, then you can stop it, but never adulterate the Sharbat or use lower-grade raw materials to get more profit out of it." ("अगर आप से नहीं बने तो आप बंद कर दीजियेगा, पर कभी भी शरबत में मिलावट, या हल्की वस्तुओं का प्रयोग मत कीजिये।")
In 2000, Grandfather passed away, but his legacy lives on through his eldest grandson, Ganesh Dadhich, who continued the sharbat business with the same recipe. Ganesh Dadhich added more flavours and maintained the quality, naming each flavour with 'KHAAS,' meaning 'Special'. He has a future plan to manufacture more flavours like Tulsi Khaas, Chandan Khaas, and more.
Ganeshji did a lot of research and experimentation to increase the period of preserving each flavour without adding any chemical or preservatives for a longer time than before. He succeeded, and hence, these are now sold nationwide with longer product life than before.
In 2017, Himanshu Dadhich, the youngest grandson of Shree Sitaram ji Dahima, launched four of the sharbat flavours (Gulab Khaas, Keshar Khaas, Khus Khaas, and Kewra Khaas) online, connecting with customers nationwide. He registered the brand name 'Dadaji's' with the government of India. So now we are only allowed to manufacture, market, and sell many other products under this brand name, Dadaji's.
The legacy of the late Shree Sitaram ji Dahima's betel and sharbat businesses continues to be remembered and honored. The family believes that the sharbat recipe is a way to grow their business and honor their grandfather's memory. These are the blessings of the late grandfather, Shree SitaRam Dahima. And the legacy continues on forever.